Photography

The use of photography adds personality and a human touch to our brand. Incorporating thoughtfully chosen photography helps to create a compelling visual narrative, enhances our brand identity, and strengthens our connection with the audience.

Photography usage

Photography shouldn't be used as a hero image or main graphic, but it can be included in secondary areas to add a human touch.

Photography should focus on close crops of people working or collaborating together. Photos should have a natural look, and be stylized using elements from our brand. Below are some examples.

Customer photos can also be used, like these examples.

Photos should be framed in simple shapes that show the images clearly.

‍

Photography library

These are a few samples of approved stock photos. To download the images, please contact the Brand team.
‍

‍

Rules to follow

Below are examples to avoid when using photography.
‍

We don’t overcrowd the stylized photography. The image should be the focus.

‍

In choosing the photos, we avoid forced expressions and clichéd interactions.