Meet the Team!

February 9, 2022

Meet Delaney! 👋

Delaney Hertlein is the Global Demand Generation Manager at Vanta. She started in September 2020 and has been working in B2B SaaS marketing for five years.

Tell us about your role at Vanta.

Being the first marketer at Vanta, I had the chance to start our marketing foundation from scratch. From building and refining a mix of channels for Vanta (digital advertising, podcasts, webinars, newsletters, email, events… to name a few), to purchasing Hubspot and building our marketing operations foundation (lead flow, attribution, measurement, etc), I’ve done a little bit of everything for the growth side of marketing.

What made you realize this was the right career field for you?

My first job out of college was at a staffing agency and part of that role included cold calling local SF companies. I loathed cold calling the grumpy decision makers, but enjoyed the challenge of getting them to come to me through scraped-together marketing efforts, such as email blasts and direct mail. After success with these efforts, I decided to transition to a more formalized marketing role. I love this field because I get to be creative, data driven, and work cross functionally with GTM and Product teams alike.

Why did you choose Vanta over other companies?

Joining a small startup felt like a risk during the pandemic, but after meeting with Christina and a few connections who worked at Vanta (shoutout to my DataFox crew), I knew that this company was going places. I’ve never seen such customer loyalty and authentic excitement - Vanta’s solves a pain unlike anything I’ve ever seen before.

What excites you about Vanta’s product?

Vanta’s product has done something magical for Founders, CTOs, and compliance professionals alike - it’s given them precious time back to focus on growing their business. Until you go through a lengthy compliance audit yourself, you won’t truly understand the unnecessary stress it can cause. I’m thrilled that Vanta has maintained that value prop while adding on more compliance standards. We’re building a category and that’s something every Vantan can be proud of.

What do you like best about working from home?

Working from home meant that I could fulfill my dream of living  in Lake Tahoe without sacrificing my career trajectory. Outside of work, you can find me standup paddle boarding, working on my tennis skills, coaching lacrosse, skiing, mountain biking, and hiking with my husband and dog. I miss the office environment - there is something special about those conversations at the “water cooler” and during lunchtime, so I make a point to get to San Francisco as often as I can.

Want to work with Delaney? Check out our Careers page!

“Vanta's expert team helped analyze our compliance requirements and shared what was needed to complete a SAQ-D. Because of this, we accelerated our timelines, saved hundreds of hours and thousands of dollars in costs.”

Klas Hesselman
Co-founder  |  Flow Networks
Vanta automates security compliance.
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